Your model is one I would happily embrace but everyone else would tell me to fuck off or point out that it has a "scaling issue" because they do live in a big city and can only afford to shop in Aldi.
Well thats understandable unless its a veganuarian you are speaking with, as moving off meat onto privileged local vegetables wouldn't really be any change financially. Meat is mad expensive.
https://upload.wikimedia.org/wikipe...eds.svg/300px-MaslowsHierarchyOfNeeds.svg.png
Moving onto privileged local vegetables being more expensive isn't a huge cost when you consider you get to massage the all important levels 1 and 4 here.