Bored in Work 839 (1 Viewer)

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But in the end — just about 72 hours after the story’s publication, to be precise — only one group would emerge victorious: 20th Century Fox and Matt Damon and Ben Affleck’s production company Pearl Street Films, which bid an eye-watering $1 million for the 8,700-word online long read (most articles command option fees of less than $1,000). That’s the highest price ever paid for an optioned article in Hollywood history, according to agents who worked on the deal. The plan is for Affleck to direct and Damon to star (presumably as Jacobson) with hot-shot Deadpool writers Paul Wernick and Rhett Reese handling script duties.

Which would all be a happy Hollywood ending for any ink-stained wretch trying to pump out long-form narrative nonfiction these days. Except this wasn’t just good luck or some kind of fluke that “McScam” had so thoroughly connected with Hollywood: Klawans and Maysh had been developing the article with the specific aim of turning it into a film since 2016.

Behind Hollywood’s A-List Bidding War for a McDonald’s Monopoly Article
 

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